Research by ICM – What waiting callers like to hear


ivrpesonas1New Research by ICM for soh shows ‘Well-known’ music is most liked by waiting callers with 11% saying they may wait longer. 28% say music that often comes free with phone systems may make them hang up. Service communications experts soh asked market researchers ICM to find out what customers like to hear whilst waiting for their calls to be answered. Read more

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